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New Service business w/ specific target1998

Member marckovacs private msg quote post Address this user
Marc from Central Florida here. I have a new business, Slip Armor, that specializes in treating floors to prevent slip and falls. We do not change the look of the floor and can treat any floor surface, bathtub, tile, boat decks or anywhere that a person stands or walks. We are the Florida Authorized provider for Slip Doctors, a worldwide leader in floor safety. I am looking for tips, help, advice and guidance from all of you pros in marketing.
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Member Lloyd private msg quote post Address this user
Are you primarily a B2B marketer?

Develop a content strategy. Content strategy is the development of a branding story, implemented through carefully selected media channels, that is designed to engage, resonate with, and impact the target audience.

Create intelligent, substantive, cogent content to execute your strategy.
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Teacher SusanDay private msg quote post Address this user
@Lloyd is right!

Blogging quality content on a regular basis will establish you as the go-to person; the expert in your field.
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Teacher Rev private msg quote post Address this user

@Lloyd and @SusanDay offer good advice.

Along with blogging, you want your own domain name and self-hosted website. If you don't already have a site, get one up asap that is good enough to get started. You can work on the details over time but you can't go back in time to get started earlier when you discover earlier would have been good. So, get started now!
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